Every day we get questions from current and potential new customers about our mobile signs. Here are a few examples of what people want to know most about Sign Guru.
WHAT MARKETS DO YOU SERVE?
You can find our custom-printed mobile road signs in:
Alberta (Beaumont, Brooks, Calgary, Edmonton, Fort McMurray, Fort Saskatchewan, Grand Prairie, Lacombe, Leduc, Lethbridge, Lloydminster, Medicine Hat, Sherwood Park, Spruce Grove, St. Albert, and Stony Plain); Saskatchewan (Lloydminster, Moose Jaw, North Battleford, Regina, Saskatoon); Manitoba (Winnipeg); Newfoundland (Burin, Clarenville, Conception Bay North, Gander, Grand Falls-Windsor, Lewisporte, St. John’s and area.)
WHAT TYPES OF SIGNS DO YOU SELL?
We’re capable of designing, producing and installing a wide-variety of custom-printed signage, but our most effective best sellers are our roadside rental signs: mobile signs, portable signs, lighted-portable signs, mini billboards and road signs.
WHAT SIZE SIGNS DO YOU RENT?
We offer custom-printed mobile signs in a variety of sizes, each crafted to suit the unique permit restrictions of our markets:
· 5 × 10 FT
At 50 square feet, our largest sign is available in all our current markets, including St. John’s, Calgary, Winnipeg, Edmonton, Leduc, Sherwood Park, Fort McMurray and Grande Prairie.
· 4 × 8 FT
This sign is available in locations where there is not enough room for the 5×10 ft sign, and in markets like Edmonton and Calgary where there are restrictions on the size of portable and mobile signs.
· 4 × 4 FT
Available mainly in Edmonton, Sherwood Park and Calgary.
· 2 × 3 FT
Offered exclusively in Calgary.
WHAT ARE THE ADVANTAGES OF USING STREET-LEVEL MOBILE SIGNS OVER LARGE BILLBOARDS?
Mobile signs serve the same purpose as large billboards, except they’re smaller in size. Designed to help you target your message to local viewers, mobile sign rentals fit better in urban neighborhoods and smaller roads due to their size and versatility. A mobile sign enables you to gain exposure in areas where larger billboards are not permitted or simply don’t fit.
Mobile signs target local traffic passing directly by your business every day. Our mobile signs are positioned just above eye level to ensure the advertisement is easily readable from the road or sidewalk, and have proven to be beneficial in promoting both short-term and long-term sales, driving traffic from the street to your storefront.
DO PEOPLE NOTICE MOBILE ROAD SIGNS?
Outdoor advertisements like mobile signs are incredibly effective at attracting the attention of drivers, passengers and pedestrians. This sign study found 71% of travelers look at the messages on roadside signs, with more than one-third saying they look at an outdoor ad each time they pass one.
Ads on radio, TV, print and online all tend to get turned off, tuned out or ignored. Chances are you’ve done this multiple times already today. Research shows that while many people rely on software to avoid online ads while using the internet, those same people actually pay active attention to outdoor advertising like mobile signs during their commute as part of their driving experience. What’s more, studies show people are much more likely to make purchasing decisions based on what they see in outdoor advertisements while they’re out shopping, commuting, or exploring their communities
HOW DOES MOBILE SIGN ADVERTISING COMPARE TO OTHER MEDIA?
Outdoor signage, like our mobile signs, has the lowest cost-per-view of any advertising medium available. On average, every dollar spent on outdoor advertising like our mobile road signs and mini billboards sees nearly triple its return on investment. Studies show you can make about $2.80 for every $1 spent.
Research also shows that outdoor advertising like mobile sign rentals is much more affordable than social media advertising. This study says online ads can cost up to $17.50 per thousand impressions. In comparison, outdoor advertising like mobile sign rentals can reach a thousand people for a fraction of the cost. Mobile signs provide as much as four times more impressions per dollar than radio, seven times more than television, and ten times more than newspaper advertising.
For a direct comparison within one of the markets we serve, bus benches in Edmonton are priced at about $10/day (or $300/month) with Pattison, with graphic design and production costs being extra. These bus benches only offer 12 square feet of advertising space, whereas our 50 square foot mobile signs are four times larger, offering a better return for your dollar.
But money isn’t everything. Reputation is equally important to your business.
Overall, outdoor advertising is viewed positively as a helpful resource. People rely on mobile signs to direct them to the products and services they’re actively seeking while they’re out shopping. On the other hand, online ads and commercials tend to interrupt a pleasurable experience, forcing people to interact with the advertisement.
HOW DO I ORDER A CUSTOM-PRINTED MOBILE SIGN?
Getting your own custom-printed mobile sign couldn’t be easier. If you have a promotion in mind that you’d like to advertise, call your nearest location and a customer service representative will handle all aspects coordinating the design and production of your sign, including transporting and installing the equipment, performing safety assessments and obtaining city permits.
DO I NEED TO HIRE A GRAPHIC DESIGNER?
As part of our stellar customer service promise, graphic design is included in our pricing. Tell us what you want your sign to say and our talented team of in-house graphic designers will transform your ideas from concept to reality in as little as 24 hours. Don’t worry about the finer details. They take care of everything from choosing the right file formats to designing a layout with strong visual appeal. They can even rebuild your logo.
HOW QUICKLY CAN I GET A CUSTOM-PRINTED SIGN?
We pride ourselves on providing the fastest turnaround and can have your sign ready and installed in as little as 48 hours after design approval.
WHY SHOULD I PARTNER WITH SIGN GURU?
Sign Guru is an industry leader in providing the highest quality mobile signs. Our entire full-service team is dedicated to helping you engage your audience and build your brand, while maximizing your advertising potential out there on the street where your customers are every day.
We pride ourselves on offering better prices, better quality, better service and better results. If you’re looking for something better in a signage provider, we’re the team for you.